ABOUT US

Championing Malay Content

No One Knows the Malays Like We Do

Nu Ideaktiv Sdn Bhd; a joint venture between Astro and Karangkraf; was established on May 2, 2018. Ideaktiv seeks to spread the power of knowledge and entertainment through inspiring, informative and aspiring content made for all.

Owning 39 intellectual properties including 15 renown IPs that produce a variety of content, we lead to position themselves in the heart of the Malay community.

Our content can be enjoyed through multiple platforms including print, digital and tv.

VISION

To become Malaysia’s Leading Content Creation Organization

MISSION

To produce inspiring, entertaining, engaging and informative content

To become Malaysia’s leading technology driven media hub

To position Nu Ideaktiv as a staple-go-to Malay segmented brand

Ideaktiv is together with you, every step of the way!

ABOUT US

Championing

Malay Content

No One Knows the Malays Like We Do

Nu Ideaktiv Sdn Bhd; a joint venture between Astro and Karangkraf; was established on May 2, 2018. Ideaktiv seeks to spread the power of knowledge and entertainment through inspiring, informative and aspiring content made for all.

Owning 39 intellectual properties including 15 renown IPs that produce a variety of content, we lead to position themselves in the heart of the Malay community.

Our content can be enjoyed through multiple platforms including print, digital and tv.

VISION

To become Malaysia’s Leading Content Creation Organization

MISSION

To produce inspiring, entertaining, engaging and informative content

To become Malaysia’s leading technology driven media hub

To position Nu Ideaktiv as a staple-go-to Malay segmented brand

Ideaktiv is together with you, every step of the way!